The 3DEXPERIENCE Magazine - 3DS Compass Mag

THE 3DEXPERIENCE MAGAZINE

INDUSTRY RENAISSANCE
ORIGIN OF PLANETS
UPSTREAM THINKING

INDUSTRY RENAISSANCETransforming invention, learning, production and trade

A profound societal transformation is underway on a scale not seen since the great European Renaissance. Then, Gutenberg’s printing press made books, and the knowledge they contained, available to all. Today, the new book is the experience. Digital technology, which enables virtual experiences, is enabling an Industry Renaissance that is shaking all sectors of society with new ways, both real and virtual, of inventing, learning, producing and trading.

WORKFORCE OF THE FUTUREPlatforms help employers meet workers’ need for lifelong learning

The leading businesses of tomorrow will be those that empower their workforces and value networks with the knowledge and knowhow to deliver new categories of sustainable solutions. With rapid evolution of workplace roles, learning how to learn is now essential, and virtual platforms support people as they innovate, produce, share and learn.

THE VOICE OF EXPERIENCEPatrizio Carlucci, Head, ECCO Innovation Lab

While it’s axiomatic that no two feet are alike or average, most footwear is produced to standardized sizes and based on average fit. At the Innovation Lab of ECCO, however, we are close to achieving a strategy for true mass-customization.

EXPERT OPINIONKarel Eloot, Senior Partner, McKinsey and Company

RESPECTFUL HYPERPERSONALIZATIONHow companies can treat customers as individuals without becoming invasive

Consumers have become accustomed to receiving personalized emails and product recommendations from retailers, as well as video suggestions. But now businesses are using intelligent technologies to deliver hyper-personalized interactions, marketing and products or services tuned to each individual’s preferences and needs, to a point that some consumers find it intrusive.

UPSTREAM THINKINGCustomer-centered process optimizes design results by involving every discipline

Traditionally, companies with an idea for a new product have designed and engineered it, then organized focus groups of target consumers to gather feedback. With design and engineering set, however, making changes often is too expensive. Upstream Thinking involves customers from the beginning, creating radically inventive and disruptive concepts.

THE ORIGINS OF PLANETSGerman students’ space station experiment seeks to prove planet-formation theory

Scientists have long sought to understand the origins of the planets. One theory suggests that lightning strikes cause dust particles in space to become ‘sticky’ and cling to each other. In the gravity-free environment of the International Space Station, the theory is being put to the test.

COMPOSITES IN DEMANDAs applications increase, researchers seek faster methods for producing composite parts

In the 60 years since composites were introduced, their remarkable strength-to-weight ratio and resistance to heat and corrosion have made them the go-to material for many high-performance applications. As both aerospace and automotive OEMs focus on high-volume production challenges, however, researchers are working to accelerate the pace for producing and certifying advanced composite parts.

A HEALTHIER SOCIETYPersonalized medicine makes life better for patients and their communities

Technology advancements are transforming medical care from a one-size-fits-all model to one of individualized treatments, improving the quality of life for patients while reducing the burdens on society, from cost savings to reduced sick days. Compass looks at three innovative companies that are helping medical professionals deliver personalized treatments.

SIMULATION SUPPORTS SUSTAINABILITYResearchers are solving complex challenges with simulation to improve the future

Companies pursue sustainability to lift profits, improve productivity and preserve resources – but also to accelerate responses to increasingly intricate challenges. Many companies are utilizing computer simulation to test novel concepts in virtual environments, working faster and ensuring optimized results before launching products into the real world.

FUTURE-READY WORKERSSix steps for finding the skills companies need in fast-changing markets

The rapid pace of technological change is demanding new skills from today’s workers – skills that employers have difficulty finding due to low supply and intense competition. To survive, business and education leaders recommend companies employ these six strategies for filling short-term gaps and ensuring long-term success.

WORKFORCE PARTNERSIndustry and academia team up to close the skills gap

Demand for technological skills in the workplace is rising, but workers who have them are in short supply. To fill the gap, businesses are collaborating with academic institutions to help their workers upskill and adapt to fast-changing job requirements through practical, hands-on training.

AEROSPACE & DEFENSESUPPLY CHAIN SCRUTINY

With massive order backlogs and growing demand for new airplanes, aerospace OEMs are on the hunt for ways to increase productivity. Improved visibility into their suppliers’ processes should help, but suppliers are concerned about the cost – and the risk of being micromanaged.

CONSTRUCTION, CITIES & TERRITORIESAGRITECTURE TAKES ROOT

From skyscraper gardens in the 1930s to the plants aboard the Soviet Salyut space station in 1982, scientists have spent decades experimenting with the next agricultural revolution. Today, the emerging field of agritecture blends crop science, architecture and agriculture to grow foods indoors, but the trend’s long-term viability remains an open question.

CONSUMER PACKAGED GOODS & RETAILLOCALIZED PACKAGING

Increasingly, CPG companies are attempting to expand into new markets by developing variations of their products tailored to local tastes. But the product itself will not guarantee success; the packaging, too, must be appropriate to the market. Successful firms are managing the complexity of meeting local regulations and easily adapting their packaging to local cultures with help from collaborative platforms.

ENERGY & MATERIALSUTILITIES’ TALENT SEARCH

Energy, power and utility companies face big challenges navigating regulatory, environmental and technological change. Securing the one resource they can’t do without – skilled talent to replace aging workers – might prove the most difficult hurdle yet.

HIGH-TECHMANUFACTURING'S SOFT SIDE

From cars to kitchen appliances, advanced computer software is no longer just the territory of sophisticated computers; it’s everywhere. A typical high-end automobile, for example, contains at least 50 million lines of code. For many manufacturers, the growing importance of code requires them to become software companies too.

HOME & LIFESTYLECUSTOMER-FOCUSED CREATIVITY

Product designs that focus on features and functions are no longer enough to meet consumers’ expectations. Today, successful product innovation starts with understanding consumer needs and wants, and then crafts experiences that make the consumer’s life easier or more enjoyable. As a result, consumer goods organizations are abandoning a focus on what they can make and innovating by considering the experience from the user’s point of view.

INDUSTRIAL EQUIPMENTINTELLIGENT INNOVATION

Connecting departments and systems is no longer enough to achieve the fast-paced innovation the industrial equipment market demands. Leading manufacturers are adopting a single digital platform so that all disciplines can collaborate in real time throughout the product lifecycle to identify and resolve issues, while involving customers and suppliers in creating the final experience.

LIFE SCIENCESMERGING DRUGS AND DEVICES

Thanks to their ability to deliver drugs in safer, more effective and comfortable ways, new combination products are giving patients more opportunities to medicate themselves, rather than having to visit clinics or hospitals. The combination products sector is still in its infancy, however, so regulators have it under the microscope, prompting pharmaceutical companies and device manufacturers to develop new strategies for securing approvals.

MARINE & OFFSHOREIN WITH THE NEW

Experienced engineering and manufacturing workers are retiring in droves in the Marine & Offshore (M&O) industry, taking their knowledge and skill sets with them. increasingly, M&O companies are focused on capturing and transmitting that knowledge and know-how to a new generation of recruits – and attracting them to the field – through technology.

TRANSPORTATION & MOBILITYBESPOKE FOR ALL

With consumers demanding automobiles that reflect their lifestyles and personalities, the Transportation & Mobility (T&M) industry is under intensifying pressure to increase the level of vehicle customization it can offer. This shift requires manufacturers – both OEMs and their suppliers – to become significantly more agile and responsive. Today, new software solutions for digitalizing the extended enterprise are helping companies to anticipate customer demands and collaborate efficiently to achieve mass customization.

EDITORIALFlorence Verzelen

Through virtual experiences, augmented reality and realistic simulation, knowledge is no longer limited to the words we read and study; today, knowledge can be experienced.

Virtual experience enables rapid, safe and sustainable experimentation. And because digital experience allows us to learn by doing, it creates the powerful “muscle memory” of practical know-how.

HAVE YOU HEARD?