Special Report

エクスペリエンスの時代におけるハイパーコネクテッド・ビジネス

6 articles

The internet, mobile technology, big data and the Internet of Things are intersecting, creating a hyperconnected world where consumers leave digital traces of their wants and needs that every business must learn to track and interpret.

Compass explores the characteristics of those companies that are leading the metamorphosis into hyperconnected businesses and the risks of failing to act.

A word from our CEO
How will we inhabit the hyperconnected, extended new world? How will we live, work, produce, move, and interact? Hyperconnection isn’t simply a connection of things but rather the invention of a lifestyle. For the first time ever, human beings aren’t just exploring the existing reality: thanks to virtual worlds, we are at the same time imagining, mapping, modeling and engineering new environments. We can to turn a collection of disconnected experiences into one smooth
delightful experience. This is the additive power of 3D. We are the imagineers of a new New World. Dassault Systèmes’ 3DEXPERIENCE platform enables companies to invent hyperconnected business models that bring together minds, ideas, solutions and information to ultimately achieve this exciting future. The ones that succeed will be those that, in a tremendous unleashing of possibilities, imagine a world that didn’t exist before.
Bernard Charlès
Vice Chairman, Chief Executive Officer
Dassault Systèmes

エクスペリエンスの時代のハイパーコネクテッド・ビジネス

いつでもどこでもつながっている世界は、ビジネスの全方位的な変化を迫る

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Editorial

Monica Menghini

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When paired with powerful algorithms,
hyperconnectivity allows marketers
to deliver a customized message to a specific target customer. (Image © Kagenmi /iStock)

プレースメント・アルゴリズムで個人に的を絞る

マーケティング技術で、コンシューマーひとりひとりに合わせたメッセージを届ける

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Stephen Koukoulas is managing director of Market Economics, a corporate economic advisory company based in Canberra, Australia. He works with Dun & Bradstreet, The Guardian and a range of corporate clients on big-picture business matters.

In 2010-2011, he was senior economic adviser to Australia’s prime minister. Before that, he worked in London as the global head of Research and Strategy for TD Securities. He also spent 10 years as a senior economist and then chief economist of Citibank Australia and chief strategist at TD Securities in Sydney.

ワークフォース・ディスラプション

デジタル化による経済的混乱と、それに続く加速的成長を専門家が予測

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エクスペリエンスの声

Arnaud Ribault氏、グローバルセールス & マーケティング担当エグゼクティブディレクター、 DSオートモビル(DS Automobiles)

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Philip Evans is senior advisor with the Boston Consulting Group and a BCG Fellow. He founded BCG’s Media and Internet practices and is the author of many publications, including “Strategy and the New Economics of Information,” which won a McKinsey Prize, awarded annually for the best contributions to Harvard Business Review. For more on digital business, consult his paper “Borges’ Map: Navigating a World of Digital Disruption” and his chapter “From Deconstruction to Big Data: How Technology is Reshaping the Corporation” in the book Reinventing the Company in the Digital Age.

賢者の眼

「コミュニティ」はデコンストラクションで崩壊したビジネス・エコシステムの重要なパートナー

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エクスペリエンスの時代におけるハイパーコネクテッド・ビジネス

インターネット、モバイル環境、ビッグデータおよびモノのインターネットがすべて交差し、ハイパーコネクトされた世界を形成しています。その世界には消費者のウォンツ・アンド・ニーズの履歴が残され、企業はそれらを追跡してその意味を読み解く技術を取得していかなければなりません。今号のCOMPASSではハイパーコネクテッド・ビジネスを通じて大変貌を遂げようとしている企業の資質および乗り遅れる事によるリスクを探求していきます。

エクスペリエンスの時代における ハイパーコネクテッド・ビジネス

A word from our CEO

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エクスペリエンスの時代におけるハイパーコネクテッド・ビジネス